A new survey has revealed the staggering extent to which businesses across the UK are experiencing full or partial 'not-spots' in their mobile coverage.

The British Chamber of Commerce's (BCC) survey of more than 1,400 businesses, found that 70 per cent of firms experience mobile 'non-spots', areas of no mobile coverage by any operator, or 'partial not-spots', where there is some coverage but not from all networks, in their local area.

The findings show the proportion of companies based in rural areas that report such issues (91 per cent) is considerably higher than those in inner cities (56 per cent).

The results also show that 29 per cent of businesses have unreliable mobile internet connections, with the figure rising to 54 per cent in rural areas.

The survey found that a considerable proportion of UK businesses are not accessing the highest connection speed, with only 42 per cent of businesses reporting a 4G connection.

BCC director general Dr Adam Marshall said: "All across the country businesspeople complain about patchy mobile coverage and unreliable internet connections in their local areas.

"Time and again, I hear from frustrated businesspeople who can't use their mobiles or access the internet when they need to - basic requirements for companies to work on the move, trade online, and connect with customers and suppliers.

"Rural businesses are particularly affected by poor mobile coverage and connectivity, but our research shows that 'not-spots' are prevalent across the UK.

"It's incredible to hear that in this day and age there are even places in the City of London where businesses can't get reliable coverage.

"Some of the solutions are obvious. Relaxing planning laws to allow for taller masts would be a quick win for the next government to help improve mobile coverage.

"As the regulator, Ofcom must do more to hold providers to account for the services advertised to business customers, and put in place remedies that are as strong for business users as they are for individual consumers.

"According to their rules, virtually all UK premises must receive 4G signal by the end of the year, but the results of our research suggest that we're a long way off achieving that target.

"It's clear that the UK is lagging in the delivery of access to a world-class digital infrastructure.

"While there have been welcome announcements to roll out 5G in the future, it's clear that getting all businesses access to 4G first remains a top priority.

"The Chamber Network's election manifesto specifically calls for these issues to be rectified, and for the next government to provide all businesses with super-fast and reliable broadband and mobile connectivity to boost confidence and productivity."

Punchline says that it is laughable in this day and age that broadband coverage is some parts of the UK is so poor, as many companies in Gloucestershire are no doubt finding.

Trying to run a business without broadband connection is very difficult and, as the BCC says, it's an issue that needs to be addressed.

What do you think? Email mark@moosemarketingandpr.co.uk 

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