The Victorian Christmas Market at Gloucester Quays has been announced as a record-breaker with more than half-a-million visitors leading to record footfall and sales figures.

Lifestyle Outlets have announced that footfall figures over the 11 day event were 8.5 per cent up on last year with 530,000 people visiting the Quays.

Attractions such as the traditional open air ice rink plus more than 150 artisan stall holders complemented the established retailers in the centre.

Announcing the news, Lifestyle Outlets said It led to increased dwell times resulting in retailers increasing sales.

Increases of 43 per cent were reported by menswear stores, food stores saw a rise of 19 per cent while accessories rose by 15 per cent.

This award winning regional event attracted visitors from Gloucestershire and beyond with 342 coaches visiting the centre from across the UK, a 21 per cent increase on 2018.

Centre manager Owen Acland said: "The Victorian Christmas Market has become a key fixture in our events calendar attracting both local and national visitors.

"The team's hard work has really paid off and we're delighted to see both footfall and sales up again for another successive year."

"Our strategy to deliver events that appeal throughout the Christmas Season sees our Open Air ice rink and bar open until January 5 allowing visitors to skate under the stars in to 2020."