Gloucester distributor brings toys to M&S
By Richard Wright | 16th November 2021
A Gloucester distribution firm is celebrating a major link-up with top high street retailer Marks & Spencer to bring vintage toys to the shelves for Christmas.
Redlands Distribution, based in Minsterworth, is teaming up with M&S to launch FAO Schwarz, in 20 stores across the UK - including Cheltenham - and on M&S.com.
Around 50 bestselling products have been selected for M&S customers including toy racing cars, music mats, craft kits and plush toys.
The M&S store displays are the first time the heritage toy brand has been available on local UK high streets.
Mark Handley, CEO Redlands Distribution, exclusive distributor of FAO Schwarz in the UK, said: "We are delighted to be partnering with M&S this festive season and excited to see the iconic FAO Schwarz toy brand come to life in their stores.
"With so many wonderful, nostalgic, and one-of-a-kind toys to inspire M&S customers, it is certainly going to be a magical time to shop for special gifts for children this Christmas."
Neil Harrison, director of brands at M&S, said featuring 'a leading toy brand such as FAO Schwarz' supports the retailer's aim of 'bringing a little extra magic'.
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