Forest Green Rovers has today named Henry Staelens as its new chief executive.

The 30 year old entrepreneur was previously a founding partner of a digital media company based in Gloucestershire.

At FGR, Henry reports to the chairman, Dale Vince with a particular focus on matchday experience and commercial opportunities for the club.

Dale Vince, chairman of Forest Green Rovers said:

"I'm really excited that Henry has joined us. I think he's going to do a great job - he's very commercially minded and we're on the same page about future plans for the club."

Henry Staelens, chief executive of Forest Green Rovers, added:

"I am honoured to join Forest Green Rovers as the chief executive. There is so much opportunity here and we are such a unique club in a very exciting time of growth, and I will be working tirelessly to give the very best for our fans both on matchday and the longer term.

"I've been a fan of the club for as long as I can remember, and I am looking forward to carrying on the work that Helen and the team have been doing here."

FGR's former chief executive, Helen Taylor is now responsible for the club's community charity - which has just been awarded EFL Community Trust Status for the first-time.