Skip navigation

Gloucestershire Business News

VIDEO Punchline Talks - James Horwood of Kitchen Garden Foods

The key to business success is having the confidence to ask questions according to a leading Gloucestershire entrepreneur.

James Horwood, co-owner of Kitchen Garden Foods, said he learned to push the boundaries and challenge himself.

He's this week's guest in the Punchline Talks! hot seat with Punchline-Gloucester.com editor Mark Owen.

The businessman, along with James Moinet, runs the highly successful artisan jam and marmalade firm in Stroud, with around 15 employees.

He said he'd left school with a handful of qualifications but knew he always wanted to work and thrive in a business environment..

He started a career in sales but seized on the chance to work alongside Kitchen Garden Foods founder Barbara Moinet a few years ago.

Barbara, who has since passed away from cancer, began the business by making jams in her kitchen using fruit picked from nearby hedgerows.

She soon expanded into local farmers markets and before long into independent delicatessens.

These days the company has a raft of luxury products including pickles and marmalades, and can be found on the shelves of top retailers.

James said he'd learned that in business, sometimes it was about following instinct and doing the right thing.

"Sometimes, you have to make a moral decision and a commercial decision and sometimes they aren't compatible. But if it feels right, then you have to listen to yourself and stick with the decision you have made.

The company has introduced its Wolfeys porridge brand - which comes complete with s little pot of jam - to acclaimed success and its now featured on GWR trains and British Airways.

And James and James have been working on a new product called NAFF - which are colourful brand of rubs.

Business is booming despite the impact of the pandemic which resulted in all of the staff being furloughed, and an all hands to the deck approach to keep the business and suppliers happy.

"What I learnt is, is that if you can get through that, then really you can get through anything and that by working together you can overcome adversity."

Make sure you do not miss any of the Punchline Talks B!G Interviews by subscribing to the daily newsletter. 

Related Articles

E:80 Punchline Talks! With Chris Nelson, Dr Polly Pick, Alisdair Garbutt and Simon Pigott Image

E:80 Punchline Talks! With Chris Nelson, Dr Polly Pick, Alisdair Garbutt and Simon Pigott

Punchline-Gloucester.com editor Mark Owen is joined by leading Gloucestershire business figures.

E79 Punchline Talks! With Rachel Geliamassi, Jonathan Viney, Dorian Wragg and Tara Vaughan Image

E79 Punchline Talks! With Rachel Geliamassi, Jonathan Viney, Dorian Wragg and Tara Vaughan

E79 Punchline Talks! With Rachel Geliamassi, Jonathan Viney, Dorian Wragg and Tara Vaughan

Punchline Talks! The B!G Interview with Jim Grant CEO & Principal of Cirencester College Image

Punchline Talks! The B!G Interview with Jim Grant CEO & Principal of Cirencester College

Punchline Talks! The B!G Interview with Jim Grant CEO & Principal of Cirencester College.

Has the property market boiled over? Enzo Mora of The Mortgage Brain Image

Has the property market boiled over? Enzo Mora of The Mortgage Brain

Everything's a hot topic at present and it's not just the weather! Enzo Mora CEO and founder of The Mortgage Brain tests the temperature of the housing market.

Copyright 2022 Moose Partnership Ltd. All rights reserved. Reproduction of any content is strictly forbidden without prior permission.