Tewkesbury based Weird Fish expands to meet demand
By Richard Wright | 11th February 2022
Tewkesbury-based clothing brand Weird Fish, with a store at Gloucester Quays, had such good sales last year it's getting a bigger warehouse.
The multi-channel clothing and accessories retailer, with 15 branded stores and 300 stockists, saw sales leap from £21 million in 2020 to a £35.5 million in 2021. The brand has a growing online channel and took an entire previous year's online revenue in just one month last year.
To accommodate increased customer demand and boost stock management efficiencies, the retailer is relocating from its current 30,000sq ft warehouse in Leeds to a 90,000 sq ft facility in Bradford.
As part of Weird Fish's Ethical Policy introduced in 2019, any faulty customer returns and end of line stock is saved from landfill by being donated to Newlife The Charity. The charity processes and distributes the clothing to their charity shops located across the country, ensuring the life cycle of the items continues.
The warehouse move was seen as an ideal opportunity to make a considerable donation to the charity. Around 3,700 pieces of clothing, including knitwear, fleece and sweatshirts were given to the national charity which provides equipment and support for disabled and terminally ill children and their families.
John Stockton, managing director of Weird Fish, said: "Despite our rapid growth, we will always stay true to our values and believe it is crucial we continue supporting our local communities in whatever way we can."
The charity recycles product from major retailers - such as clothing, textiles, housewares - to their stores across the UK.
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