Tesco relaunches stationery brand
By Sarah Wood | 30th October 2023
Britain's biggest supermarket has relaunched Paperchase online and in selected stores.
The move comes just 10 months after it rescued the stationery brand out of administration, as reported by Retail Gazette.
The stationery range will be in 120 Tesco stores from today (October 30).
Paperchase at Tesco has launched with four core ranges - Artful Scribbles, Confetti, Rainbow and Pastel Ombre - each offering a selection of themed stationery products, including pens, notepads, highlighters and gift wrap.
Tesco snapped up Paperchase's brand and intellectual property in a pre-pack deal in January.
The brand previously had concessions at Cavendish House in Cheltenham and Next in Gloucester.
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