Plans emerge for Lucky Onion’s next multi-million hotel development
By Andrew Merrell | 29th March 2019
Details of the next major project in the pipeline for Gloucestershire's most prolific hotel developer are emerging - a multi-million pound redevelopment and restoration.
Drawings by Gloucester-based architects Roberts Limbrick have been filed with Cheltenham Borough Council spelling out how the Dunkerton Properties plans to transform one of the town's biggest hotels.
It is no secret that Grade II listed The George Hotel in Bayshill Parade, and adjoining Monty's resturant, was sold to the Lucky Onion business founded by Julian Dunkerton, he of Superdry fame and fortune.
Property experts Christie & Co was marketing the once three-star, 31-bedroom, building for £3.25 million, selling it in July 2018 for an undisclosed sum.
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"The majority of alterations to the existing building are concentrated at the ground floor. This had previously been opened up to provide meeting rooms and large open area for a bar, restaurant use, with kitchens and associated services to the rear," according to a design and access statement from Roberts Limbrick.
"The proposal is to incorporate en-suite hotel bedrooms through this level and sensitively re-establish some of the original proportions. The back of house kitchen areas are also removed and converted back to rooms.
"The new bedrooms follow the original arrangement with walls on what would have been divisions between the original houses.
"The upper two floors are to remain largely in their current configuration with all the existing hotel bedrooms and en-suites refurbished with new decoration throughout."
The building, which dates back to 1840 and is made up of five converted townhouses, is also in the Bayshill Character Area within Cheltenham's Central Conservation Area.
A planning application has now been filed for "listed building consent for alterations, extension or demolition of a listed building".
Agents for Dunkerton Properties LLP are SF Planning Ltd, of Cheltenham.
The Lucky Onion is currently working on transforming and bringing back to life The Crown Inn at Minchinhampton.
The group currently owns and runs No. 131 and No. 38 The Park, Cheltenham, The Wheatsheaf Inn, Northleach, and The Tavern and The Wild Duck.
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