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Gloucestershire Business News

Gloucestershire firm cooks up a healthy profit

Gloucester cookware firm ProCook continued its rapid growth, increasing its gross profits by 44% on a turnover of more than £53 million.

The firm reported a gross profit of £36.7 million, up from £25.5 last year, with a pre-tax profit of £10 million.

The company said it had 'successfully navigated the challenges' of Brexit and Covid.

The company which started as a mail order company but now has more than 50 stores nationwide said the year had seen a 'pronounced shift' towards online sales. The Group sources its products from multiple sources to mitigate the possible impact of supply chain issues.

Daniel O'Neill, ProCook director, said: "The directors are enthused by the opportunities we see ahead of us to grow our customer base in the UK, to develop our ranges and product offer, and to progress with our expansion into new markets."

Despite the uncertainty of Covid, he added: "The directors remain confident in the flexibility and resilience of ProCook's business model."

Daniel O'Neill started the company more than 25 years ago, selling mail order cookware. Its flagship outlet at Gloucester Quays has been expanded.

The firm employs more than 200 staff at its headquarters in Quedgeley. It was number 57 in Punchline's Top 100 biggest employers in Gloucestershire.

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