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Gloucestershire Business News

Far East journalists get a taste of the Cotswolds

BBC Countryfile presenter Adam Henson helped to host a visit by journalists from Hong Kong, China and Singapore to the Cotswolds.

The event was organised by Cotswolds Tourism, VisitBritain and the Foreign and Commonwealth Office to help promote the Cotswolds as a growing attraction for overseas visitors.

Six journalists from the Far East who are collectively followed by over 3 million people spent three days touring the area.

Their visit to the Cotswolds began in the cookery school at Thyme followed by a delicious light lunch in the Firehouse at Upton Smokery, and then Adam Henson gave them a tour of his Cotswold Farm Park in the afternoon.

The three days was rounded off with a trip to the award-winning farmshop at Gloucester Services on the M5 where they met more suppliers, including Cotswold Gold and The Artisan Kitchen.

Speaking on behalf of the delegation, Rachel Duffell, a journalist from Hong Kong, said: "The area has so much to offer that it is tough to choose just one highlight. The combination of history with the dynamic artisanship, tourism and hospitality happening today is hugely exciting.

"There's a real sense of treasuring the past but of also raising the bar for the future. Adam Henson's Cotswold Farm Park is reflective of this and was a standout attraction, showing how the Cotswolds has developed over time, yet with a firm eye on protecting it for future generations."

Graeme Nesbitt, general manager of the Lygon Arms Hotel, Broadway, said: "We were delighted to host and be part of the Cotswold Tourism and Visit Britain press visit.

"Having just gone through a major refurbishment and very recently introduced two new restaurant concepts, it was perfect timing for us here to welcome media guests from the Far East who specialise in luxury food and wine offerings."

Pictured: Adam Henson with the journalists from the Far East.

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