Cheltenham hotel offers contactless bed for work trips
By Rob Freeman | 4th November 2020
A Cheltenham hotel which prides itself on built-in social distancing will remain open for corporate guests throughout the November lockdown.
The restrictions, which are being voted on by MPs today and are due to come into force from midnight, permit staying away from home for work reasons.
The George Hotel, part of the Cult Hotels brand which is part of the Superdry co-founder's Lucky Onion portfolio, will remain open with guests needing to present identification on arrival which proves they are travelling for work.
The contactless hotel, which reopened after a refurbishment in August, was shortlisted by the Sunday Times best places to stay in 2020.
It says it offers a fully contactless experience where guests can enjoy a new way to stay.
Practical elements such as automated check-ins ensure the hotel has as few touch points as possible for guests.
With a well-stocked pantry for guests to access day and night, Cult Hotels aims to target an urban crowd which values design and exploration.
The Lucky Onion Group includes The Wheatsheaf Inn in Northleach, No.38 The Park in Pittville and Cheltenham's 36-bedroom No.131 The Promenade.
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