Cheltenham firm's workspace scoops interior design award
By Matt Hall | 7th January 2021
Visioned by beauty brand company SLG and executed by London-based Modus Workspace, Studio 19 in Cheltenham's Brewery Quarter has scooped Best Office Interior for the South West at the annual International Property Awards.
Chaired by Lord Caithness, Lord Best, Lord Waverley and members of the House of Lords in the UK parliament, the International Property Awards are the largest, most prestigious, and widely recognised programme throughout the regions.
Hosted virtually in December 2020, the awards were judged by an independent panel of more than eight industry experts, with the judging focusing on design, quality, innovation, originality and commitment to sustainability.
Named Studio 19, the 30,000 square foot premises forms the international HQ for SLG Brands and is the largest open plan office space in the South West. It resembles the big idea interior aesthetics of a Californian tech company or a New York loft-space ad agency.
The space includes a diner bar break-out area complete with palm trees and pinball machine, street-art murals and graffiti ceilings, a series of designer hammocks imported from Brazil, a skateboard "freeway" that runs the full length of the office and a Bleachers style event space with vast media wall.
Miles Dunkley, founder and executive creative director of SLG Brands said: "As a creative-led beauty brand business, we had a very clear vision of what Studio 19 should be - an emphatic design statement with an effortless sense of cool. We shared that vision with Modus Workspace. They understood, built on the vision and made it happen."
SLG employs 120 people at its base in Cheltenham and has a portfolio of internationally distributed brands including COLAB Dry Shampoo, Johnny's Chop Shop, Amie Naturally Kind Skincare as well as global license brand partnerships with Superdry, Ferne Cotton's Happy Place brand and Laura Ashley.
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