App of the week: WhatsApp for business
By Matt Hall
WhatsApp Business is an Android app which is free to download and was built with the small business owner in mind.
With the app, businesses can interact with customers easily by using tools to automate, sort, and quickly respond to messages.
• Organize your contacts or chats with labels, so you can easily find them again.
• Create a business profile with helpful information for your customers like your address, business description, email address, and website.
• Quick replies let you save and reuse messages you frequently send so you can easily answer common questions in no time.
• Access important metrics such as how many of your messages were successfully sent, delivered, and read.
• Set an away message when you are unable to answer so your customers know when to expect a response. You can also create a greeting message to introduce your customers to your business.
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