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Gloucestershire Business News

Raise a glass to celebrate new event dedicated to popular drink

A host of drinks and food venues are linking up to celebrate the first Cheltenham Cocktail Week.

Launched by the Cheltenham Business Improvement District (BID), many of the town's most popular bars, pubs, clubs and restaurants will come together to highlight the wide array of cocktails available in the town.

The week will see the launch of the Cheltenham Cocktail, which has been created especially for the event by Cheltenham bartender Jamie Campbell.

Cheltenham Cocktail Week will run from Monday, 15 May to Sunday, 21 May with the support of Pernod Ricard UK.

Throughout the week, events will be held at different venues so cocktail lovers can experience their favourite drinks in a different way.

Industry training sessions will also be held to teach Cheltenham's bartenders and bar staff new skills.

Venus already committed to holding events include Lily Gins, Wild Beer, Whittle Taps, The Clarence Social, Koj, Door 4 and Smokey Joes. Nightclubs including Under The Prom and Moo Moos will also be taking part.

The full programme of events will be announced shortly.

BID director Kevan Blackadder said: "There has been a great response to the idea from venues of all kinds and we're expecting just as much interest from the public."

Philip Jordan, who runs Under the Prom and Coco nightclubs in Cheltenham and is a BID board member, said it was important that the BID works for the night-time economy.

"This will be a week to highlight the quality of the businesses that already offer drinks to satisfy a wide range of tastes," he said.

What do you think? Email mark@moosemarketingandpr.co.uk 

Picture credit: pixabay

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