One of the biggest fast food chains takes a bite of the fast developing delivery market

With over 1,000 restaurants in the UK, customers may be surprised that McDonald's has taken this long to join the ever growing list of eateries allowing customers to get their favourite dishes delivered straight to their door.

The food giant already delivers to a number of countries such as China and Singapore and shows no signs of stopping with its announcement to start introducing its delivery service in the UK, France, Germany, US and Canada - the five biggest markets for McDonald's.

A spokesman for the company, which has lost 500million customers in the past five years, told The Daily Telegraph "One of the most significant disruptions in the restaurant business today is the rapid increase in delivery. Through technology, delivery has changed the way customers order, pay, track and receive food and provide feedback.

"McDonald's is already one of the largest providers of delivered food in the world, with annual Systemwide delivery sales of nearly $1billion across various markets including China, South Korea and Singapore.

"China has tripled its delivery business since its launch in 2008. In 2016 alone, China's delivery business grew 30 per cent."

What do you think of McDonald's venturing into the delivery service?

Email mark@moosemarketingandpr.co.uk