M&S pulls Google ads over extremist content
20th March 2017
Marks & Spencer is the latest big name company to suspend advertising with Google, following concerns about extremist content on YouTube.
The company joins the government, McDonalds, Audi and several UK banks, who are all taking a stand against Google's failure to remove videos from groups allegedly linked to terrorism, as reported by Sky.
Google claims it has safeguards to prevent advertising appearing alongside these videos, but these seem to have failed. It should come as no surprise that companies like M&S are removing their advertising, rather than risking it appearing alongside extremist content.
MPs recently said Google was 'profiting from hatred' after if failed to remove the videos. The company appeared before Cabinet Office ministers last week and is thought to have pledged a review of its advertising systems.
Here at Punchline, we want to see more big companies follow M&S and McDonalds and pull their advertising. Hitting Google where it hurts is the best way of forcing the company to make changes. This isn't an issue of freedom of speech, it's about common sense and decency. We applaud the companies who have already taken a stand and want to see Google making some serious changes in the very near future.
What do you think? Email mark@moosemarketingandpr.co.uk
Related Articles
Copyright 2024 Moose Partnership Ltd. All rights reserved. Reproduction of any content is strictly forbidden without prior permission.